About Emapta
‘Emapta Dooel Skopje’ is a Service Delivery Centre for Emapta; a leading offshoring and outsourcing company with over 550 clients, and 6,000+ dedicated client staff.
We place talented individuals in meaningful well-paid careers for foreign companies. We make no profit off directly from employee salaries, with zero mark up on labour.
We are the legal employer of record, and we pay full benefits and insurances. Our staff work and are managed directly by the client, with Emapta providing a computer, 24/7 IT, office site, HR and the latest and most effective training and development programs.
Our client partner is searching for a Paid Media Guru. Serious applicants only.
Salary
150,000MKD+ Net (based on experience and abilities)
PAID MEDIA GURU
About the Client
Our client partner is based in the USA and sells Sales and Marketing services and SaaS software to Real Estate Agents across the US. Our Partner promises to triple an Agent’s business in 18 months or less through a unique combination of Lead Generation and cutting-edge Internet marketing activities.
Your Opportunity:
As our Partner’s Paid Media Guru, you will report directly to the Vice President of Service Delivery and join a distributed team across Europe, USA and the Philippines. You will be primary strategist and decision maker in planning, executing and measuring the success of paid media projects.
While this is currently not a Management role, the right candidate could be asked to build a team over time as the Partner enters new Markets and expands its customer base.
Are you a Google Ads expert?
Are you extremely motivated and opinionated?
Do you think you’ve “cracked Google’s algorithm”?
Are you looking to build and run Ad campaigns in multiple disparate Markets across the US?
Do you have what it takes to have regular interaction with our Partner’s Senior Leadership including the CEO?
Then our Partner wants to talk with you!
Salary and Benefits
- Private health insurance
- 20 days annual leave
- Computer with 24/7 IT support
- Exposure to successful foreign managers, entrepreneurs and mentors
- Custom training and development programs through Emapta Academy
- Work from home / remote
Job Type
Full-time
Candidate Profile and Experience:
The successful candidate will be a go-getter who can work creatively, think strategically and isn’t afraid to speak up when necessary. They will be expected to deliver results quickly. Day to day duties of the role include:
- Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
- Work closely with Company Leadership, the Digital Marketing Manager, and the Sales Operations Manager to align campaign strategies and goals across the organization
- Provide ongoing actionable insights into campaign performance to relevant stakeholders
- Recommend changes to Ad Spend budgets on an ongoing basis.
- Define, measure, and evaluate relevant paid media KPIs
- Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
- Conduct in-depth keyword and website research, ad grouping and audience targeting
- Actively measure and execute A/B split testing for ad copy, landing pages, etc., to ensure optimal campaign performance
- Set up Conversion Tracking & Retargeting Pixels
- Maintain knowledge of industry best practices and new technologies
- Provide sound strategy planning and reporting to stakeholders
- Recommend and plan expansion into other Paid lead generation opportunities like Facebook and Instagram.
Qualifications
- Minimum of 4 years of hands-on digital marketing experience in paid media
- Google AdWords Certified (a strong plus)
- Google Analytics Certified (a strong plus)
- Have worked within Google Tag Manager, Google Search Console platforms
- Quantitative ability and an advanced understanding of digital media analytics, i.e. how to set up media analytics infrastructure to track KPIs
- Experienced with third party tools designed to help plan and measure the effectiveness of Paid Media Campaigns.
- Organized and with good interpersonal skills
If this sounds interesting to you, please send your CV using the Fast Apply button.
