CMX Solutions DOOEL Skopje, a German company working in the field of customer service, operating in Macedonia since February 2015, is expanding the team with new positions in eCommerce area.
We are looking for an AdWords Specialist to join the team and work on development, implementation, tracking and optimization of marketing campaigns across digital channels and as well as help in creating great content that can be shared with the social media audience. As a professional with integrity, we expect you to be business minded, enthusiastic, passionate and motivated to learn and grow in the position. To thrive in this role, we need a person who is creative, solution-oriented and has the ability to go from strategy and idea to action.
Role Description:
- Independently plan and execute search engine- and display marketing campaigns, mainly on Google Adwords, Google Shopping, BING
- You are defining the optimal campaign set-up, do research on the different targeting-options, ad-formats and bidding-strategies according to the campaign goals
- Creation of target audience-oriented ads, testing, monitoring and optimization of keyword lists, ads and landing pages
- Continuous monitoring of the competitors’ strategies and development/implementation of new strategies to push conversions/sales and lower ad-costs
- Measure and report on the performance of all SEM campaigns (ROI and KPIs);
- SEO optimization of our platforms/eShops
Requirements:
Personal
- Bachelor’s degree in Marketing and/or Communication or equivalent.
- Proven working experience in eCommerce related SEM and SEO (min. 3 years);
- Fluent in English and can freely communicate with clients and prospects in written or verbal form;
- Knowledge of other European languages such as German is an advantage
- Works well in a group but can still work independently within established deadlines;
- Ability to manage time and priorities;
- Business minded person with attention to details;
- Self-driven and knows the importance of being structured.
Technical
- In-depth knowledge of Search Engine Marketing related to marketing eCommerce-Products;
- Experience in setting up, optimizing, measuring and optimizing ad campaigns related to marketing eCommerce-Products (Google AdWords, Google Shopping, Bing);
- In-depth knowledge in website analytics and testing tools (Google Analytics);
- In-depth knowledge in creating and optimizing landing-pages and performing A/B testing
- In-depth knowledge in performing SEO
- Experience in setting up Amazon marketing campaigns is considered advantage
- Experience with onlineshop-solutions (shopify or similar)
- Experience in creating graphics for display campaigns/social media
- Experience in social selling
If you find the position interesting and fit to your professional experience please send us your CV in English on the following email address vacancies@cmx-solutions.com with the subject line: “AdWords Specialist”.